Some stories are made from a great encounter and others, but more rarely, begin with the end. The story of A la Folie, the Naive New Beaters’ third album belongs to the second category. This album, bursting with pop treasures full of disco, electro, hip hop and rock echoes is the result of a triple break-up they encountered one after the other right after their latest tour. Ready to fight and face a new challenge, with a great urge to “deal with life, freedom, reconciliation, surpassing oneself, love and friendship”, the three Naive New Beaters stooges focused on their first love: music! They decided to work with new people, a new label and a new work method and they succeeded in crafting a new album as flamboyant as a phoenix rising from the ashes.